register_2008
Micro Business of the Year
 
 
Name: Gez Walsh
Job title: Commercial Director
Company name: innergy LPG Ltd
Address: Ashfield Way, Leeds West Yorkshire LS12 5JB
Telephone number: 0845 838 2388
Website: www.innergylpg.co.uk
innergy LPG, Micro Business of the Year
L-R Gez Walsh, Adrienne Lawler, Phil Jones (BrotherUK Ltd)
 


Judges’ Comments:

Innergy are an excellent of an example of a business that is fully exploiting the benefits of being small.  Entering an established and competitive market dominated by a small number of very large players, the founders used their extensive knowledge of the market place to launch a business that already boasts impressive turnover and profitability after just 18 months of trading.  Thorough market research and planning have led to some genuinely innovative business practices and the founders also demonstrated that they are building a strong company culture that should result in continued and sustained growth. 

Unusually drivers are full time employees and enjoy customer-service related bonuses therefore maximising effective customer service at the front end.  So confident of their high service and competitive pricing structure, Innergy boldly challenge customers to consider their competitors as an alternative by providing links to their sites directly from their own home page

All employees spend time performing other roles to give a better understanding of the business as a whole and with a broad customer base they have avoided the problem of being over reliant on a handful of clients.  Whilst currently concentrating in the midlands, there is terrific opportunity for expansion and further growth.
               
Martin Webb
Presenter, Channel 4's Risking It All
Michael Smith Co-founder, Firebox and MD of Mind Candy
Karen Darby Founder of SimplySwitch
Oli Barrett Founder, Make Your Mark With A Tenner
Alex Tew Founder, MillionDollar
Homepage
Shaa Wasmund Director of Deckchair.com, mykindaplace.com and Bright Station Ventures
Tim Cambell
Winner of The Apprentice 2005
Julie Meyer Chief Executive, Ariadne Capital
Jonathan Moules
Enterprise Correspondent, Financial Times
 
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