Judges comments
Nutratech have developed an excellent product that allows consumers to use everyday technology to manage their diets and keep themselves on a healthy path. The innovative Nutracheck service has been developed in response to a social trend and conscience of image and health. The product launch was well planned and leading suppliers such as Boots and O2 have been successfully partnered with. A new stand alone mobile phone version has been developed in 2006 and enables the customer to keep track even when they are away from their PC. Nutratech had achieved rapid growth in short timeframe and has clear expansion plans in place.